Some of you will remember that last May I headed to Lexington, Ky for the Alltech International Ag Symposium. What an amazing experience. I made some great friends, met folks who’re involved in ag from all around the world, learned a lot, and of course had fun! I got to visit the Kentucky Horse Park, and hang out in a state that I’ve always wanted to visit!
Just a week or so ago, I got a package in the mail, and lo and behold it was coffee.
I kind of love coffee. A lot!
Now this just wasn’t any coffee.
First off, I wasn’t expecting it. But secondly it was a gift from the good folks at Alltech.
Second, it’s coffee from the ravaged nation of Haiti.
Here’s the story (from their website):
The village of Dondon sits at the base of the Bonnet Mountain in northern Haiti and is watched over by the magnificent Citadelle Laferriére fortress that sits atop the peak. The massive stronghold, built to protect Haiti from the French in the 1800s, is the namesake for Alltech’s brand of shade-grown, fair trade, gourmet coffee.
In a country ravaged by disaster, it is the Haitian people’s sense of hope and optimism that ensures brighter days are ahead. By providing a sales and marketing channel for Haitian coffee, Alltech Café Citadelle stands as an example of what can be achieved through sustainable enterprise. The driving force behind Alltech’s involvement in Haiti is to create new opportunities that are driven by the unique talents and resources of the Haitian people so that these communities have the resources, expertise and vision for continued growth and development. Furthermore, profits from the coffee are reinvested back into the Alltech Sustainable Haiti Project, which funds two Haitian primary schools and economic development projects in the country.
This is the story of Alltech Café Citadelle, a coffee with a cause. Today, as you savor your Alltech Café Citadelle, know that you have in your hand a cup of hope, a cup of the future, a cup of the finest and most worthy coffee for you to enjoy, while making a difference now. For the people of Haiti who are saying “Merci beaucoup,” you are changing lives one cup at a time. Thank you for joining our mission.
Enjoy your cup of hope!
Quick Facts about the coffee:
- Haiti is the poorest country in the Western Hemisphere and Alltech started the Cafe Citadelle as a means of creating sustainable economic growth in the country.
- Alltech imports the green coffee and roasts it locally in Winchester Kentucky.
- Profits from the sale of the coffee go to the Ace Foundation, Alltech’s 501 (c) (3), as part of the Sustainable Haiti Project.
- Those profits fund the following projects:
- – Two primary schools in Haiti for which the profits provide TOTAL RESPONSIBILITY, and all that is included in running them: renovation, expansion, teacher salaries.
- – Community Development, including the coffee business.
This coffee is yummy folks! It’s also Fair-Trade Certified.
You should go check it out and give it a try! You’re doing good for the world if you do!
PS: I wasn’t paid to write this post, and Alltech doesn’t know I even wrote it. I simply had to share what a GREAT thing they have going on!